What you READ is what you get
What you READ is what you get
Services > CPR-Mini
5 pain-free, top-level pages for only $1,000!
What I Do
  • Confirm and/or develop profiles of targeted users
  • Assess copy for readability, accuracy, freshness
  • Rewrite, edit to communicate simply, clearly
  • Edit for correct grammar and punctuation
  • Hunt down, destroy marketese and other jargon
  • Adjust tone, voice, approach as needed for consistency
  • Reformat for quick, easy scanning and comprehension
  • Write enticing headlines, sub-heads and link labels
  • Edit for search engine optimization
  • Ensure compliance with approved style guide(s)

What I Don't Do
  • Additional research beyond clarification of meaning
  • Information architecture beyond text formatting to improve navigation and insertion of embedded links
  • Writing and editing other than body text and embedded links
  • More than one complete revision of any page
How it works
1) You pick 5 top-level, "landing" pages with existing text, maximum 250 words each.

2) I interview you and/or appropriate stakeholder(s) to learn about the audience and business objectives for each page.

3) Within 3 business days, I deliver a much more readable, usable, findable version of each page.

4) If you are not completely satisfied with any page, I will revise it to your specifications.

5) Total cost to you: $1,000


CPR-Mezzo and Grande
Same deliverables and process as CPR-Mini, but more pages and rate discounted up to 15% for Grande (more than 30 pages).
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